Event Information
Thank you for joining The Crafters Roadshow in Union Square. We are so excited to for this opportunity to have you guys showcase in one of Aberdeen's best retail destinations We look forward to hearing all your thoughts about how we can make this venue even better.
On the day of your event we will supply you with a
6ft Showcase Stations and seating.
You will be allocated your space on arrival and this can change from day to day but unlikely.
You can leave you stand up overnight ready for the next day.
(this is at your own risk but the building is secure with night guard)
Access to Union Square
Access is best from the main Union Square car parks which can be accessed from Market Street and Palmerston Road you can see from images below. From these car parks you have direct access to the centre and the area we will use on the ground floor which can be seen in the bottom picture.
A map of the centre with our location and street maps to the car park are all below.
If you have any problems please give us a call.
Address
Union Square
Guild Square
Aberdeen
AB11 5RG
Point of Contact
Bryan
07592732752
www.thecraftersroadshow.com
Maps
PLEASE NOTE:
1, We supply you with a 6ft Unit, please ensure that you do not cover the front or sides of this with your own table cover. You can use your table cover as a topper if you wish. All front of units should be side by side Black-White-Black-White as requested by Centre Management.
2, Please ensure that no eating or drinking is done behind you stand as requested my Centre Management this must be done away from your Unit.
3, Please make sure you are set up with all trollys, boxes or hazards cleared away for the public opening times which can be seen above. We also cannot have hazards on the mall floor before the public leave the Centre at the end of the day, this is a Health and Safety Issue.
If for an emergency you have to leave early please call us and we will arrange and escort.
TIPS OF THE DAY
1, The Crafters who continuously do well are the ones who have spent a little time thinking about their presentation, remember we are in a high quality retail environment and the public expect a certain level of sharpness.
2, It's not all about what you earn on the day use this opportunity to hand out business cards and gain new excited customers who have never seen your product before. The leaders in Craft all do this gaining them returning customers and sales out within going to events.
3, The biggest of them all that everyone doesn't like to do is COLLECT EMAILS Yes! I know you hate it but you must start now building a mailing list to send out information about you and your company to your excited new customers who want to know more!!! You don't need to send them out all the time just as little as once a month. Tell them about new products your working on (not selling) Tell them your next event or how about a genuine special offer.
HOW DO I ASK FOR THEIR EMAIL?
Run a raffle of something really good that you create and have a draw once a month from March-December (normal Craft event trading times) thats just 10 items. It has to be your highest valued items ( you have to make it worth it to ask for their email, a genuine offer) now we know this won't cost you a lot but
think what you will gain, NEW customers all year long who are interested in you and your product. The best Crafters collect around 10 emails per day, could you collect more? Please try this and tell me about how much it's working for you, everyone does once they give it a go.
HOW DO I START UP AND SEND OUT A MAILING CAMPAIGN?
Look up www.mailchimp.com it's one of the best FREE email marketing service provider and the one we use. OK we now pay for it because our database is so large now but it's well worth the money.
Everyone has their prefered place to park but if this is your first time we suggest parking in the outside carpark as it's empty in the morning and very straight forward to get to the area we use.
Simply turn off A956 (as pictured below) and park as close to the main doors as you can.
Follow the red line off of A956 and park as close to the red dot as possible then follow the blue line to your destination, how simple is that :)
These directions will bring you right to the autrium below
The Only Free Parking Option
Below you will see a map of the only free parking option for Union Square.
The green arrows mark the best spot on Palmerston Road for FREE PARKING then simply walk the blue line right into Union Square.
We recommend you unload using the venue parking but this you will have to pay for and then park on Palmerston Road for FREE PARKING.
Event Timetable
Monday/Friday
Setting Up
Access to the area from 7:30am
We must be set up for 8:50am
Open to the public from 9:00am
Packing up
Packing up from 8:00pm
Saturday
Setting Up
Access to the area from 7:30am
We must be set up for 8:50am
Open to the public from 9:00am
Packing up
Packing up from 7:00pm
Sunday
Setting Up
Access to the area from 10:00am
We must be set up for 10:50am
Open to the public from 11:00am
Packing up
Packing up from 6:00pm
